blogging · call to action · Category_Business Tools>Resources · Category_Tech Tutorial · giphy · grow your list · How to increase engagement on all of your posts · instagram · live streaming video · online course · social media · youtube ·Jul 12, 2017

How to Increase Engagement on All of Your Posts

Sometimes it is really hard to be true to who you are online.. I reaaaalllly used to struggle with this. I would find myself saying "but me and my online brand wouldn't say that..." or etc. but here's ONE thing that has really helped me. When I get overwhelmed or I'm not quite sure what to say in a post...

I think of ONE person.

I keep that one person in mind that I know needs to hear what I'm going to tell them. I write / speak to them and talk like I'm talking to a friend.

This makes things easier for me for a few reasons:⠀

I can just think of one person instead of getting overwhelmed with the billions of people online.⠀
This helps me stay focused and stay true to my own voice and who I am within my business.
It helps me humanize my brand because I'm talking like I would be in real life.

This simple trick works for ALL of my content.

Writing blog posts.

Sending emails.

Writing Instagram captions.

And the best part is that the video will disappear after 24 hrs!

Look I get it....sharing videos are rough if you’re camera shy. If you don’t like the sound of your voice or the way your look on camera that IS OKAY. Share what you’re comfortable with! I still struggle with things too but does that stop me from creating videos? Nope.

If you’re up for the challenge this week feel free to tag me so I can support you creating a video here on Instagram.

Here’s a quick mad lib style script for you if you’re the type who likes a little guidance!

Hey there friend. It’s me, (your name). I wanted to share with you this one thing that I have been loving this week called (name of thing). Here are three reasons why I love it. (Reason number 1) (reason number 2) and finally (reason number 3). What do you think about this? Message me and let me know! p.s. thanks for the challenge Lindsey! (Tag me here!) Comment below with your biggest struggle with creating videos! I’d love to know!

#videomarketing #videoconfidence #igstory

Hey there, I'm Lindsey. It's been a while since I've introduced myself here and I wanted to give a proper hello to the new faces joining me by sharing 5 random facts about me! So here we go....
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➕ I'm a huge geek and the tech stuff is natural for me even though I'd rather be gardening 👩🏻‍🌾 or hiking with our working dog (@thesouthernshepherd ).
➕I grew up playing team sports, specifically soccer age 7 all the way up to women's league after college and now I LOVE Reformer Pilates.
➕ I never ever imagined that I would have a YouTube channel or teach via videos, but pushing through my fears on video has helped me gain more confidence than I would have ever imagined.
➕I grew up a total tomboy and another thing that I would have never imagined is that I am now selling lipstick! I love this stuff though, it's smudge-proof, stays on all day and my videos look way better than they did when I used to just wear chapstick! 😍(Feel free to check out: @lindseyhazelbeauty)
and
➕one day I want to buy a farm with my husband and raise babies, alpacas, chickens, and bison.... yup.
🌿
I'm so thankful that you're here and now it's your turn! So.. tell me what’s something random about YOU? Please share, I'd love to know.

Keeping it simple always works best.
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When I first started my YouTube channel, I wanted the PERFECT backdrop for my videos. I waited 4-6 months to hit record until I had the ideal background... I ordered vinyl wallpaper to add to my wall, hung artwork, added a plant and well, you know what? I don't even use that wall anymore! The perfect background does not exist.
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I keep finding that when I try to overcomplicate things, nothing gets done and I don't complete my goals.
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However, once I break things down into simple to follow steps, everything goes smoothly. (Like just focusing on the content of the video and not the background! 😉)
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I've been working on two projects during the last few weeks and I decided to break them down and get back to the basics. I now have a CLEAR path forward and I can't wait to share it with you.
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Since it's the beginning of a new week, is there anything that you have been perfecting that you can make simpler?
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Let me know in the comments!
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#doneisbetterthanperfect #quotesbyme #onevideatatime #smallyoutuber #videomarketing #projectstoryline #ipreview via @preview.app

She said, "Only 20 people have watched my new video... maybe I'm missing something." I reminded one of my biz besties to give herself a little grace ESPECIALLY since less than 24 hours had passed since she published her first YouTube video. It's so easy for us to think we did wrong or that we missed something during the process. We need to trust the process. You would have never known if you missed something unless you put it out there. Yes, of course, there are things you can tweak but be gentle with yourself.
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I struggled with this too friend. It's not all healthy succulents, perfect outfits, confidence on camera ALL.THE.TIME and pretty white desks over here, okay? But one thing that I have learned is that: You have to put yourself out there. You have to do the thing that scares you a little bit. 𝙔𝙤𝙪 𝙝𝙖𝙫𝙚 𝙩𝙤 𝙜𝙚𝙩 𝙤𝙪𝙩 𝙤𝙛 𝙮𝙤𝙪𝙧 𝙘𝙤𝙢𝙛𝙤𝙧𝙩 𝙯𝙤𝙣𝙚 𝙩𝙤 𝙜𝙧𝙤𝙬.
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So if you have started something new or if you're feeling like you're stuck, here's your reminder to 𝙜𝙞𝙫𝙚 𝙮𝙤𝙪𝙧𝙨𝙚𝙡𝙛 𝙨𝙤𝙢𝙚 𝙜𝙧𝙖𝙘𝙚.
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Tag your biz besties or someone you know that needs this gentle reminder! We've got this friend.
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𝐇𝐚𝐩𝐩𝐲 𝐌𝐨𝐧𝐝𝐚𝐲! 👊

Which one are you?? I used to hate to be on camera but now I don’t mind being on camera! 🙋‍♀️
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#onevideoatatime #smallyoutuber #videomarketing #videocreator

Changing things up for my weekly livestream this week! Meet my sidekick, Sabot, he’s our 5 year old Dutch Shepherd. Do you have a work buddy?? Let me know below! 👇

(FILL-IN-THE-BLANK) I have what it takes to be successful on YouTube. What do YOU have? 👇

Recording youtube videos.

Doing facebook lives inside my community and etc.

Once I made this small shift, I noticed that my engagement tripled. Yes, my engagement has tripled on all of my content.

Which has me feeling like this:

I want this for you too!

So the next time you want to plan out your content or write a caption for social media instead of talking to an audience and using terms like "hey everybody or hey everyone, etc." replace those with "hey friend, hey you" or whatever term/ phrase you would use if you were talking to a friend. ⠀
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Try this the next time you're planning out your content and let me know if it helps!⠀

You'll be amazed how this one small change will increase your engagement and help you feel true to who you are online.